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Feb 18, 2024

B. Altman & Co. 1924

The slim fashion line, which fell straight from the shoulders to the hem, had firmly established itself by 1924. In the newly uploaded B. Altman & Co. for spring and summer 1924, you will find 134 pages of day, afternoon and elegant evening wear in the upper price range for women. Furthermore, you will find sportswear, swimwear, underwear, corsets, children's fashion and, to a limited extent, fashion for men.

The artdeco-boulevard.de database now comprises more than 10,300 pages.


Jan 21, 2024

Stern Brothers & Co. 1917

The barrel skirt started to replace the wide war crinoline in early 1917, while the war in Europe also became a strain on US trade. The catalog of the New York City department store Stern Brothers & Co. for spring and summer 1917 sold on 68 pages women's suits, afternoon and evening dresses, underwear, shoes, girls' and boys' clothing, household textiles and to a limited extend men's clothing.

You can now find over 10,200 pages on artdeco-boulevard.de.


Dec 24, 2023

Bellas Hess & Co. 1923-24

Shoes with Egyptian ornaments, handbags with tooled pharaoh heads and belts made of metal rings brought a touch of the exotic to the Bellas Hess & Co. catalog for fall and winter 1923-24 another 101 pages from the catalog are now online. The straight silhouette with a low waistline had established itself. Alongside coat dresses, bell sleeves and pleated fabrics, richly embroidered costumes were very much in fashion.
You can now find over 10,100 pages on artdeco-boulevard.de.


Nov 26, 2023

Modenschau – November 1928

Pointed skirts or one-sided extensions of the evening dress heralded the return of the feminine fashion line. The Modenschau issue No. 191 for November 1928 featured full six pages of evening wear, with articles on the "Tragic Downfall of Famous Women," Moroccan women "Behind Bars and Veil," and useful tips on "Napkins as Table Decorations."

Thanks to this update, you can now find more than 10,000 pages on artdeco-boulevard.de!


Oct 29, 2023

Modenschau – October 1928

In the course of the fall season, the Modenschau issue no. 190 for October 1928 presented a large selection of fall and evening fashions. Although a fundamental change in fashion was still lacking, the skirts of evening dresses were slowly becoming longer again.

Articles in the magazine highlighted "The Bachelorette and Her Home," raved about Dresden, the Saxon "Florence on the Elbe," dared a look at "India's Women's World" or reported on "Wives in the profession."


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