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Jun 30, 2021

Philipsborn's Co. 1921

Women's fashion was colorful in the Philipsborn's catalog for spring and summer 1921. Skirts of pleated material or with pleated inserts, draped tunics, aprons, and loosely falling fabric panels emphasized the hip and width of women's dresses in 1921. Colorful embroidery and protruding ruffle trim were other fashion features. 220 pages from the catalog are now online—previously there were only 90.

In the database of artdeco-boulevard.de you will now find over 7,200 pages.


Jun 12, 2021

Die Schuhmode No. 2 – 1931

The German trade magazine Die Schuhmode No. 2 for the second quarter of 1931 featured the latest shoe models and fashions for women, men and children on 36 pages. The magazine was published from 1924 to 1939 by the still existing publishing house Muenchner Buchgewerbehaus M. Mueller & Sohn and was also intended for the international European market.

You will now find over 7,100 pages on artdeco-boulevard.de.


May 28, 2021

Modenschau – May 1927

The May 1927 issue of Modenschau No. 173 is dedicated to summer holidays. Short-sleeved summer dresses with flounces and tiered skirts as well as trimmings, smocking, bows or fine ruffles were presented for the warm summer days. Travel suits, sports dresses, beach and bathing suits or knee-length dirndl dresses for country stays offered a rich selection for the lady on a journey.

Ads promoted Schwarzkopf dry shampoo, AEG iron or Odol.


May 11, 2021

Modenschau – May 1931

Modenschau Issue No. 221 of May 1931 was all about summer fashion. Sports and tennis dresses, light street costumes and ensembles, and filmy summer and evening gowns were presented, alongside the latest beach fashions. Articles asked "Do you already have a new beach suit?", were devoted to the topics of "Modern interior design" or the question "Price reductionjust a buzzword?"

You will now find more than 7,000 pages on artdeco-boulevard.de.


Apr 20, 2021

B. Altman & Co. 1921

B. Altman & Co. was one of the most famous luxury department stores in the United States, located on New York's Fifth Avenue. The department store catalog of B. Altman & Co. for spring and summer 1921 presents on 126 pages exclusive women's, men's and children's fashions for all ages as well as underwear, swimwear, shoes, household textiles or even cameras and silverware. About half of the catalog shows photographic images.

The artdeco-boulevard.de database now comprises more than 6,900 pages.


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